Meet SEWN member…
Digital Dandelion Web Studio, Halfmoon Bay
People often think that right brain/left brain are almost mutually exclusive.
Conventional wisdom says you’re either techie or artsy. Alison Taylor is both and loves the dichotomy of her work and her passions. She started out as a software developer, working in Vancouver, specializing in software that controlled machinery such as robots, peripherals and telecommunications equipment. Because the work had to be on-site, she couldn’t telecommute from the Sunshine Coast and there was only one employer here who might have use for her skills.
So… she switched and swept her artistic skills (Emily Carr art degree) into her tech toolbox and voila! Usable Web Designs was born in 2005. By 2012 she was so busy her husband joined her business and they renamed it Digital Dandelion Web Studio.
Alison’s favourite work activities are consulting with her clients on digital strategy and providing ongoing brand support. Some clients have been with her since the very beginning. One thing she has learned, and wants to emphasize to all of us, is the amount of time and effort that goes into a great website:
“Many clients don’t anticipate the kind of in-depth work that will be required of them to make a truly successful website. They end up being caught off guard with how much of their time, thought and energy the process takes. Designing a new website forces you to think deeply about why you’re in business (or operating in service as a non-profit), who you want to serve, and what you want to do for them. If you can find that time and energy, the results you’ll get will go beyond just the website, and permeate much of what your organization does.”
Like many SEWN members, Alison is looking forward to making friends with local business owners who can relate to the challenges and rewards of being self-employed. Here’s her ask:
“I’d like to invite SEWN members to follow me on facebook, where I share all kinds of tips and tricks on working with social media, WordPress, copywriting, choosing visuals for your marketing and more. Visit my facebook page.
Alison is another coaster who intended to spend vacation time here, while building a career in the city, and ended up moving here instead. “After years of living in rental units in busy areas of Vancouver it was such a difference to live in a quiet neighbourhood, with bears and coyotes, where you can see the stars so clearly at night!”
Published: September 2016